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2010 New Product Guide

 

 2010 New Product Guide

- PDF file, about 19MB

The Genesis Project

The Genesis Project is about making archers.

The primary goal of the Genesis Project is to promote archery as a lifetime sport that can be enjoyed by all. Archery is a sport that bridges boundaries of gender, age and athleticismIt can provide a lifetime of enjoyment, satisfaction and camaraderie.

The National Archery in the Schools Program.

The first focus of the Genesis project is the National Archery in the Schools Program.This program introduces archery in schools across the nation.Currently, there are 31 states active in the NASP program(As of August 2005).If each of these states follows the lead set by the state of Kentucky, we can expect that 3 to 5 million kids per year will be taught archery in their physical education class during school hours.The goal of the NASP is to expose a wide number of students to the rewarding experience of archery.

Affordable Bows Available to the Masses.

A high quality, non-draw length specific, inexpensive bow is available through many retailers and distributors.By making a low cost entry-level bow many people are reached, who may not have tried archery.

Discounted Archery Equipment for Nonprofit Organizations.

We offer discounted Genesis Bows to nonprofit organizations for use in their existing archery programs and to help establish new archery programs.These clubs are creating a renewed interest in the sport across the country.They are excited about the opportunity to purchase quality equipment at an affordable price, and many club participants go on to participate in the sport individually.Boy Scouts, Girl Scouts, 4-H Clubs, JOADs and Boys and Girls Clubs are a few of the organizations that benefit from this program.The objective of the Genesis Project is to spread the word and expand participation in this great life sport.Take the time to make a difference in someone else’s life by introducing them to archery.You will be amazed by the smiles you will receive and the satisfaction that comes from knowing you helped make a difference.